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	<title>Above the Fold November 6, 2009 Vol. 2, No. 38</title>
	<link>http://www.oclc.org/research/publications/newsletters/abovethefold/default.htm</link>
	<description>A Weekly Newsletter for the Changing World of Libraries, Archives and Museums, from OCLC Research. 
	</description>
	<language>en-us</language>
	<copyright>Copyright 2009 OCLC Online Computer Library Center, Inc.</copyright>
	<managingEditor>renspiem@oclc.org (Melissa Renspie)</managingEditor>
	<webMaster>bolander@oclc.org (Bob Bolander)</webMaster>

	<pubDate>Friday, 06 November 2009 09:30:00 EST</pubDate>
	<lastBuildDate>Friday, 06 November 2009 2009 09:30:00 EST</lastBuildDate>

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		<day>Monday</day>
		<day>Thursday</day>
		<day>Friday</day>
		<day>Saturday</day>
		<day>Sunday</day>
	</skipDays>
<item>
<link>
http://www.innosight.com/blog/455-innovate-by-fostering-serendipity-report-from-the-bif-5-conference.html
</link>
<title>
Innovate by Fostering Serendipity: Report from the BIF-5 Conference 
</title>
<description>
Innosight
 &amp;#160;&amp;#160;&amp;#8226;&amp;#160;&amp;#160; 
October 19, 2009
&amp;#160;&amp;#160;&amp;#8226;&amp;#160;&amp;#160; SUMMARY: 
Question everything. This synopsis of the TED-like Business 
Innovation Factory conference offers a laundry list of ways 
to encourage serendipity--by relaxing your mind, giving in 
to curiosity and not taking anything for granted. One of the 
best nuggets: "Keep two lists--one of the things that get
you up in the morning and one with the things that keep you 
up at night."

 &amp;#160;&amp;#160;&amp;#8226;&amp;#160;&amp;#160; COMMENT: 
Innovation isn't algorithmic.  It's blackart, magic, ineffable 
and probably beyond teaching or learning.  But we all hope 
against hope that we can get better at it, and this blog post 
will point you in several directions that, if nothing else, 
will raise your skepticism, and thereby make you a better 
innovator.  Pointers, too, to a  TED-Talk-like site with 
iinovation storys.  
(Weibel)
 &amp;lt; 
http://weibel-lines.typepad.com/about.html
 &amp;gt; </description>
</item>


<item>
<link>
http://www.business-strategy-innovation.com/2009/10/innovation-strategy-what-business-are.html
</link>
<title>
Innovation Strategy – What Business Are We In?
</title>
<description>
Blogging Innovation 
 &amp;#160;&amp;#160;&amp;#8226;&amp;#160;&amp;#160; 
October 15, 2009
&amp;#160;&amp;#160;&amp;#8226;&amp;#160;&amp;#160; SUMMARY: 
Beyond buggy whips. We've all heard this before: we're not 
in the media-lending or artifact-warehousing business--we're 
in the personal growth or entertainment or community hearth 
business. Leadership consultant Paul Sloane offers some 
questions that we should ask ourselves every time we consider 
a new product or service--does it really fit with the business 
we think we're in today?


 &amp;#160;&amp;#160;&amp;#8226;&amp;#160;&amp;#160; COMMENT: 

Right, we've heard it before, and there is truth in it:  
understand the value you provide your customers.  What it 
ignores is that knowing that doesn't always help as much as 
you wish.  Someone providing ice to households by cutting it 
off a lake in the winter just isn't going to make it into 
refrigerator manufacturing.  Expertise in slide rules or 
typewriters doesn't help all that much when everyone wants 
electronic calculators and computers. So, take this as a grain 
of well-worn salt--if you don't know your value you won't have 
a chance of adapting.     

(Hickey)
 &amp;lt; 
http://outgoing.typepad.com/about.html
 &amp;gt; </description>
</item>


<item>
<link>
http://blogs.wsj.com/management/2009/10/21/outrunning-change-the-cliffsnotes-version/
</link>
<title>
Outrunning Change – the CliffsNotes Version
</title>
<description>
The Wall Street Journal
 &amp;#160;&amp;#160;&amp;#8226;&amp;#160;&amp;#160; 
October 21, 2009 &amp;#160;&amp;#160;&amp;#8226;&amp;#160;&amp;#160; SUMMARY: 
Food for thought. Business guru Gary Hamel offers the 
short-hand version of the next book he's not going to 
write (actually, just the first three chapters). The 
subject is "adaptability" and while the virtues of 
the adaptable enterprise have gotten a lot of play 
in the business press, Hamel always has something 
interesting to say. Read on and think about how his 
suggestions apply to our institutions.
&amp;#160;&amp;#160;&amp;#8226;&amp;#160;&amp;#160; COMMENT: 
Change Happens! Outrun it! Gary Hamel, an author and 
management consultant, discusses the management book 
that he's too busy to write and you're too busy to read.  
This is the CliffsNotes version of his never-to-be-published book. His major point is that to succeed, or 
even to survive, organizations will need to recognize 
nascent trends and quickly adapt--no organizational 
attribute is more important than adaptability. An 
adaptable company will capture more than its fair share 
of new opportunities and he provides some guidance on 
how this can be accomplished.      

(O'Neill)
 &amp;lt; 
http://www.oclc.org/research/people/oneill.htm
 &amp;gt;</description>
</item>

<item>
<link>
http://seedmagazine.com/content/article/a_writing_revolution/ 
</link>
<title>
A Writing Revolution
</title>
<description>Seed Magazine&amp;#160;&amp;#160;&amp;#8226;&amp;#160;&amp;#160; October 20, 2009
&amp;#160;&amp;#160;&amp;#8226;&amp;#160;&amp;#160;   SUMMARY: 
Everyone's a publisher. Check out "the first published 
graph of the history of authorship." If you factor in 
blogs, Facebook and Twitter, authorship is on a sharp 
upward trajectory, projected to hit 100% by 2013. Like 
it or not, the implications include increased power in 
the hands of individual tweeters (witness the Twitter 
protests against the recent Iranian election results) 
and a new benchmark for haves/have-nots. 

  &amp;#160;&amp;#160;&amp;#8226;&amp;#160;&amp;#160; COMMENT: 
The graph is worth a look. Pelli and Bigelow define 
"publishing" as any text that 100 or more people have 
read.  Articles and papers are not included in the graph: 
the good ones may get blogged or twittered about and gain 
a much wider readership.  For an entertaining and 
persuasive presentation on the power of "universal 
authorship,"” I recommend Clay Sharky's TED talk (June 2009),
"How social media can make history" &amp;lt; see http://www.ted.com/talks/lang/eng/clay_shirky_how_cellphones_twitter_facebook_can_make_history.html &amp;gt;.


(Smith-Yoshimura) 
&amp;lt; 
http://hangingtogether.org/?page_id=281
&amp;gt;</description>
</item>

<item>
<link>
http://www.huffingtonpost.com/david-rothman/how-e-books-could-smarten_b_329227.html
</link>
<title>
How e-Books Could Smarten Up Kids and Stretch Library Dollars: A National Plan
</title>
<description>Huffington Post  &amp;#160;&amp;#160;&amp;#8226;&amp;#160;&amp;#160; October 22, 2009
&amp;#160;&amp;#160;&amp;#8226;&amp;#160;&amp;#160;   SUMMARY: 
Remember Minitel. The most interesting part about David 
Rothman's ambitious TeleRead project is the suggestion that 
setting national standards for his digital library e-readers 
could kickstart other efforts, such as electronic health 
records and government tax filings. Way back in the early 
'80's, France's PTT took away phone books and distributed 
Minitels--which could be used not only to look up phone 
numbers, but also to make train reservations and online 
purchases. A multi-functional e-reader might provide a 
back-door way to extend e-services to the general U.S. 
population.
 
  &amp;#160;&amp;#160;&amp;#8226;&amp;#160;&amp;#160; COMMENT: 
A war on e-book poverty? Longtime e-content advocate, 
David Rothman of TeleRead.org pens an updated version of 
his vision of a well-stocked national digital e-content 
distribution system carefully integrated with schools and 
libraries and a "tablet in every pot" approach to making 
book-friendly hardware available to everyone. With faith 
that commercial content business details can be sorted 
out and hope that the off-track-at-present library e-book 
approaches can be fixed, Rothman proposes starting with 
educational and public domain e-content to launch his 
digital-for-the-masses vision of the future. To wit: 
To every reader his e-book (to paraphrase Ranganathan).  

(Childress) 
&amp;lt; 
http://www.oclc.org/research/people/childress.htm
&amp;gt; </description>
</item>

<item>
<link>
http://econsultancy.com/blog/4843-social-media-the-best-and-worst-of-2009?utm_medium=email%26utm_source=topic
</link>
<title>
Social Media: The Best and Worst of 2009
</title>
<description>Econsultancy  &amp;#160;&amp;#160;&amp;#8226;&amp;#160;&amp;#160; October 23, 2009
&amp;#160;&amp;#160;&amp;#8226;&amp;#160;&amp;#160;   SUMMARY: 
More do's and don'ts. Author Aliya Zaidi drives home the 
point that to be successful, using social media must be 
an integrated part of a larger organizational strategy. 
Skim through the "why it works" and "key point to take 
home" sections for positive reinforcement and some 
cautionary tales.
 
  &amp;#160;&amp;#160;&amp;#8226;&amp;#160;&amp;#160; COMMENT: 
Lessons to be drawn from the examples: understand the 
social community and know its rules of engagement, know 
your audience, put a face on your brand, have employee 
guidelines in place, post regularly, be transparent, be 
interesting and/or amusing, take risks, create buzz, be 
nice, don't do it just because everyone else is, and 
integrate social media into your marketing strategy.  

(Erway) 
&amp;lt; 
http://hangingtogether.org/?page_id=340
&amp;gt; </description>
</item>
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