In this issue:
Johnny Holland Magazine • August 24, 2009
Putting psychology to work for you. User experience design expert Stephen Anderson points out that an effective way to get visitors to interact with your Web site is to exploit the lure of the unknown: "Information can be presented in a manner that is straightforward or curious. If we opt for the latter, we are guaranteed not only attention, but likely higher engagement as well—curiosity demands we know more!" Many of our users are already natural information hounds, so stimulating their "zone of curiosity" can be an effective way to encourage deeper, more meaningful relationships.
The New York Times • August 23, 2009
Sentimental search? An emerging field called sentiment analysis mines the vast repositories of personal opinion — blogs and social media — for keywords that indicate "feeling" about a given subject. But these assessments are less than perfect — consider the meaning of the word "sinful" as applied chocolate cake, or "sick" as a thumbs-up from a teenager. That hasn't discouraged a crop of new startups peddling their analyses, however. Read on for more information on the evolving algorithms that are destined to become part of our search toolkit.
The Wall Street Journal • August 21, 2009
Life in the slow lane. Author John Freeman decries the tyranny of e-mail and our increasing detachment from the physical world in favor on online stimulation. Is this the follow-on to the Slow Food movement?
go to hellman • August 4, 2009
Thinking semantically... Technologist and blogger Eric Hellman notes that for the Semantic Web to fulfill its promise, information professionals will need to reorient their approach to search: "In many respects, the most important question for the library world in examining semantic web technologies is whether librarians can successfully transform their expertise in working with metadata into expertise in working with ontologies or models of knowledge."
Ars Technica • August 24, 2009
Betting on "free." Flat World Knowledge is leveraging the availability of Creative Commons-licensed college textbooks to make them available to students in multiple formats — on the Web for free, or for a small fee as a printed book, a DRM-free PDF or an audiobook. A recent trial shows that while some students are perfectly happy to access their assignments on the computer, a larger number will choose to pay a reasonable sum for an alternate format. Either way, it's more bad news for traditional textbook publishers.
Forbes.com/CEO Network • August 24, 2009
Prose and cons. Independent illustrated book publisher Mark Batty points out that e-books still have a long way to go before they rival hard copy's artistic beauty.
- Helene Blowers to Speak on Finding the Phoenix: Feathers, Flight and the Future of Libraries, 9 October at OCLC in Dublin, Ohio. Attend in person or online via WebEx.
- QOTD: Public Libraries and Social Engineering
- Strategic Reading and Bouncing
- Context for Metasearch
- 2009 RLG Partnership European Meeting at the University of Leeds
18 September 2009
- 2010 RLG Partnership Annual Meeting and Symposium
9-11 June 2010 in Chicago