New Report: "On Virtual Face-work: An Ethnography of Communication Approach to a Live Chat Reference Interaction"

This article reports on a project using an ethnography of communication approach and Erving Goffman's face-work concept to analyze a librarian user interaction.

This approach has the potential to greatly increase the understanding of interpersonal dynamics in computer-mediated communication realms.

More Information

Radford, Marie L., Gary P. Radford, Lynn Silipigni Connaway, and Jocelyn A. DeAngelis. 2011. "On virtual face-work: An ethnography of communication approach to a live chat reference interaction." The Library Quarterly 81,4 (October): 431-453.

For more information:

Lynn Silipigni Connaway, Ph.D.
Senior Research Scientist
OCLC Research

Robert C. Bolander
Senior Communications Officer
OCLC Research