English

NOV 17

Building better websites:
A look at Web analytics to design impactful experiences

During this one-hour webinar, you’ll learn how to evaluate important user experience decisions by using web analytics. OCLC's Cathy King will share real-world examples, patterns and trends, and key takeaways you can use to improve your site and captivate your users.

This event has passed.

Discover how your library users’ digital experiences can be as engaging as in-person interactions. Cathy King, OCLC Senior Product Manager, WorldShare Network Experience, takes a look at how incorporating web analytics into your decision-making strategies can create noticeable and measurable differences for your users.

During this one-hour webinar, you’ll learn how to evaluate important user experience decisions by using web analytics. Cathy will share real-world examples, patterns and trends, and key takeaways you can use to improve your site and captivate your users.

You will gain a better understanding of:

  • What your users need and how to apply analytics to optimize experiences for your library
  • Small tweaks that can yield big results
  • How to determine what metrics to use and how to set your goals
  • Emerging trends and best practices

View the WebEx recording (55 minutes)

Date

17 November 2016

Time

11:30 AM – 12:30 PM
Eastern Standard Time, North America [UTC -5]